About this app
How to play Blazing Bells
The investing and news site announced last week that it halted an arrangement in which it used Polymarket prediction market data for a dedicated hub on the website.
That relationship ended in April, just six months after it started. Yahoo Finance confirmed the end of that agreement to Bloomberg but noted that Polymarket remains an advertising partner.
“The new hub will display probability data from Polymarket for key economic, government, & market outcomes,” said Polymarket in a post on X last November. “Each probability view will be paired with related news, quotes, & analysis from Yahoo Finance + its partners. By combining trusted data with in-depth analysis, the hub will empower investors to make smarter, more strategic prediction market investments.”
What is Blazing Bells?
The name didn’t sit well with Naked City’s property owners, including Bob Stupak, who, in 1979, opened the Vegas World casino resort on land he owned in the neighborhood.
In 1996, Stupak replaced Vegas World with the Stratosphere—whose 1,149-foot observation tower remains the largest structure west of the Mississippi—remodeling Vegas World’s towers for the new purpose.
Stupak’s friends in city government agreed to rebrand the neighborhood as Meadows Village in the late ’80s. They also told and retold the cover story of the sunbathing showgirls, insisting that the Naked City nickname had nothing to do with crime.
How to play Blazing Bells
Since the landmark Supreme Court ruling in 2018 that allowed states to legalize sports betting, gambling has become increasingly intertwined with American culture.
Paired with the recent rise of prediction markets—which allow traders to stake money on everything from sporting events to pop culture outcomes—Americans are risking more money on casino-like activities than ever before.
Buffett has repeatedly raised concerns regarding the mainstreaming of gambling and its marketing under the guise of investing. In May, he targeted prediction markets and traders speculating on short-term instruments like 30-minute bitcoin options.
