64 Presents Hold And Win

About 64 Presents Hold And Win

That relationship ended in April, just six months after it started. Yahoo Finance confirmed the end of that agreement to Bloomberg but noted that Polymarket remains an advertising partner.

“The new hub will display probability data from Polymarket for key economic, government, & market outcomes,” said Polymarket in a post on X last November. “Each probability view will be paired with related news, quotes, & analysis from Yahoo Finance + its partners. By combining trusted data with in-depth analysis, the hub will empower investors to make smarter, more strategic prediction market investments.”

Yahoo—which is 90% owned by private equity giant Apollo Global Management, the firm that acquired operating control of The Venetian in Las Vegas—did not elaborate on why the Polymarket integration ended.

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On Monday, the AiA announced it had signed a memorandum of understanding (MoU) with the Association of Nigerian Bookmakers to establish closer ties on matters both in Nigeria and across Africa.

The MoU will explore opportunities for collaboration on areas such as safer gambling, player protection and taxation.

It’s the second MoU the AiA has signed in the last three weeks, having established a framework for closer cooperation with the Association of Gaming Operators of Kenya in late August.

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At the same time, prediction market operators are facing regulatory tussles in the US. State regulators are moving to shut down the firms under gambling laws. The companies say their contracts should be regulated at the federal level as derivatives. 

However, the sector has grown substantially despite such disputes. Bernstein predicted in April that annual prediction market volume could reach $1 trillion by 2030. The research estimated volume was around $51 billion in 2025 and could grow to around $240 billion in 2026. 

The partnership with Yahoo Finance wraps up as prediction markets push for broader distribution across financial media, sports, and entertainment platforms. For Polymarket, the loss of the Yahoo Finance hub is one distribution channel, but other partnerships remain intact.